Tuesday, March 23, 2010

Think Creatively While Reinventing Your Marketing and Selling -- Its For Your Survival!

We live in a world that for many has become technology advantaged in business and life. Imagine, for a moment, just how communication, science, art, medicine, automation, supply chain and products have all been reinvented.

Even consumers' behaviors have been unearthed and changed beyond recognition. Consumers have become more assertive, demanding, highly skeptical, and more cynical, less trusting and with less loyalty to brands and companies.

With all the reinventing and shifting in a diversity of industries and cultures we find however, little has changed in the process of how marketers and sales proceed to understanding why consumers' buy and how they think. Most marketing methods and selling techniques probe for surface understanding and not the core emotions and feelings of consumers' behaviors.

Marketing and sales people rely on worn-out familiar campaigns and techniques that simply obtain less than marginal results and then place blame on their products, services or the economy. This become more apparent with sales and marketing people in hot industries where demand exceeds supply - sales skyrocket with little effort or skill on the part of sales and marketing. Then, when supply exceeds demand and there are too many sellers chasing too few consumers' -- the blame sets in and the excuse making erupts, causing products and services to fail or drop dramatically below projections. Read the rest of this artical HERE....

Friday, March 19, 2010

Complacency and Fear are Sales Busters

Prospecting is the engine that propels anyone in sales. Without consistently initiating contact with prospective customers to talk with, your sales will plummet and everybody loses.


Studies confirm that 80% of all salespeople fail in their first year because of the fears associated with prospecting. 40% of veteran producers with more than five years -- experience severe sales slumps due to fears associated with prospecting.

Fears are productivity busters that drain our energies and makes sales prospecting emotionally difficult. Fears most commonly recognized in the sales world are fear of rejection, fear of loss, fear using the telephone, fear of not be prepared, group selling and a host of others. All of which jeopardize existing relationships with customers and stand in the way of acquiring new customers -- resulting in loss revenue for companies and loss income for salespeople.

Eliminating those fears is something that is easy to overcome. But sales managers and trainers who tell sales rookies and seasoned professionals to do the things you fear most and it will go away -- haven't a clue of what harm is being done.  Read the rest of the article here...

Sunday, March 14, 2010

Eliminate Fear of Public Speaking Through Hypnosis





Getting ahead in Life and Business requires effective communications. Words alone will make you a fair communicator at best. Believing that what you say matters, while making a connection as one human being to another, whether you're speaking to one or thousands takes you from Good to Great.

Great communicators don't restrict themselves to speaking when spoken to: Public Speaking is normally associated with standing in front of a group of people while delivering your presentation. Initiating discussions, voicing your opinion and actively entering into an exchange of ideas informally at business lunches, network gatherings or formally speaking in front of other is public speaking.

"Eliminate Fears of Public Speaking" will provide you with the confidence to Speak-Up... Because you’ll overcome shyness, develop confidence, control nervous tension and turn fear and anxiety into an exciting presentation.

"Eliminate Fear of Public Speaking" will help you develop a mind set to inspire, motivate and speak effortlessly and easily in front of people.

Are you an actor, salesperson, trainer, manager, singer, consultant, teacher or business owner who needs to get a message across to others? Anyone who wants to improve their performance and influence, inspire and present with maximum impact needs "Eliminate Fear of Public Speaking.”

Great communicators move people, inspire action, arouse interest, make lasting impressions and shares a sense of self with others.